Whose That Girl?

Hi, I'm Heather "TheWord" Smith, a 

15 year copywriter with a whole lotta sass 

& just as much creative flair! 

I help Texas based, women owned real estate industry brands tell the stories that matter, their story, and I infuse them into the content they need to attract high-quality leads and make bank…unlike some freelance writers who create "content" that doesn't add value, and most importantly, just doesn't work.

Drawing on my experience as Content Director for an award winning marketing agency, I'm an expert at identifying your brand's language & tone, eliciting awesome metaphors, and weaving it all together into a beautiful (and compelling) brand tapestry.

But more importantly than your content writer, 

I am now your content partner.

I work closely with you to understand every one of your needs and figure out how we can make your brand shine the brightest.

Whether that's through blog posts, web copy, ebooks, or something else entirely, I'm here to stay & I'm down to do whatever it takes.

Your business is your life's work.

That's why it deserves the best.

Don't settle for mediocre anymore!

Words Matter.
But results matter more.

That's why I am genuinely invested in your success.

At most agencies, you’re just another client name on a spreadsheet…another dollar to feed the profit margin monster.

I’ve been in that world, and I walked away from it because I wanted something more for my clients.

I built Pink Lemon Creative Marketing to be different. To be personal. To build genuine professional partnerships, not just complete transactions.

When you work with me, you’re not passed off to an assistant or buried in an endless email chain.

You get me, each time, because I am committed to you and fully invested in your success, treating your business with the same love I treat my own.

It's All In The Details
See, I know just how important the little things are and how big of a difference they really do make.

So I take time to remember the small details…

the milestones, the wins, even the personal moments that matter.

Because to me, you’re not just another project.

You’re a partner. My partner.

I pour my heart (and my copywriting genius) into crafting high-converting real estate content and industry focused marketing strategies that don’t just sound good…they get results.

This is where you get 5 star, agency level expertise without the 5 star, agency level price tag! Plus, my unwavering commitment to your growth, your leads, and your long-term success is unmatched. 

I promise you that!

This isn’t just my business and you aren't just another invoice.

This is my passion. 

Your success is my passion. 

And when you invest in me, I invest back in you…110%!

So tell me....are you ready to finally work with someone who actually gives a damn?